Ms Anna Pollock
Former Director, Ecole Hotelier de Lausanne and Hotelschool the Hague
Anna Pollock has extensive experience as a researcher, strategist and change catalyst serving the international tourism and hospitality sectors. She is passionate about the capacity of tourism and hospitality to generate well-being, wealth and welfare for people and places provided that it is managed properly (i.e. with respect for the interdependence and connectedness of all life and in harmony with the laws of nature). As a visionary thinker, Anna has shaped tourism industry practice over more than 40 years in areas including wellness and sustainability; the recognition of Climate Change and its impact; the transformative impact of technology; and a deep shift in values underpinning the emergence of more mindful, discerning travellers.